---
title: "UGC for iOS Apps – AI Alternative to UGC Agency | Selfdrive"
description: Run UGC campaigns for your iOS app with an AI agent. Selfdrive finds creators, prepares briefs and coordinates video review and approved creator payments.
image: https://superapp.dev/superapp-logo.png
canonical_url: https://superapp.dev/selfdrive/ugc
md_url: https://superapp.dev/selfdrive/ugc.md
---
## What you’ll need

- An iOS app creators can access and a clear use case to demonstrate.
- An approved creator budget, target audience and campaign platform.
- A brief covering deliverables, review, posting and usage rights, plus a person available to make approval decisions.

## How the UGC agent works

1. ### Plan the campaign

   Define the audience, platform, budget and the app experience you want creators to show.
2. ### Brief sent

   Selfdrive helps find suitable creators and prepares a brief. You approve the direction before creator work starts.
3. ### Video approved

   The agent reviews submissions against the brief. You make the final approval decision on the video.
4. ### Creator paid

   Approved work moves through the campaign’s agreed payout process. Creator fees are separate from agent usage.

## What you approve

You approve the creator brief and the finished video. Review the campaign budget, deliverables and usage terms before commissioning work.

### What runs automatically

The agent coordinates creator discovery, briefs, submission review and the payout workflow after your approval.

## Your daily UGC report

See what the agent worked on, what needs your approval, and what it plans to do next.

Example report

Brief sent The approved brief asks creators to demonstrate the app’s main feature in a real use case. Waiting for you A creator submitted a video. The agent’s review is ready beside it for your approval. Next move Approve the video or request changes. Payment follows approval and the campaign terms.

## Controls and limits

**Approve before payment.**Creators are paid only after you approve their video, according to the agreed campaign terms.

**A defined campaign.**Set the budget and deliverables before work starts. Ask for revisions when a submission does not meet the brief.

**Know where it can run.**Review posting permissions, content usage and any paid-ad rights in the creator agreement before using the video.

## Usage and costs

Creator fees are separate from Selfdrive’s Superapp credit usage. The cost depends on the campaign, deliverables, platform and agreed compensation model. Review the full budget and payment terms before approving a brief.

[View Superapp plans](https://superapp.dev/pricing)

## Selfdrive and UGC agency

Selfdrive vs UGC agency vs doing it yourself| What matters | Selfdrive | UGC agency | Do it yourself |
| --- | --- | --- | --- |
| Coordination | An agent coordinates the campaign alongside your app marketing. | An account team coordinates the agreed campaign. | You find creators, send briefs and follow up on submissions. |
| Review | Agent review helps you decide; you approve the video. | The agency manages the agreed review rounds. | You review each submission against your brief. |
| Costs | Agent usage and creator fees are separate. | Service and production fees under your agreement. | Creator fees, tools and your time. |

## Common questions

How are creators found and vetted? Selfdrive coordinates creator discovery and reviews applications against the campaign brief. Evaluate audience fit, past work and the proposed approach before approval. The agent’s recommendation helps you review candidates; it is not a guarantee of a creator’s future performance. How much does a UGC video cost? There is no universal per-video price. Creator fees depend on the deliverables, platform, usage rights and campaign compensation terms. Review those costs before commissioning the work; they are separate from agent usage. Who pays the creators, and when? You fund the creator campaign. Selfdrive coordinates the payout workflow only after you approve the video, subject to the campaign’s agreed payment conditions. Approval does not necessarily mean an immediate bank transfer. Do I approve videos before they’re posted? You approve the video in the campaign review flow. Make pre-publication review an explicit requirement in the brief when it matters to your campaign, and confirm the creator’s posting schedule before work starts. Which platforms are supported: TikTok or Instagram Reels? UGC campaigns can be planned for TikTok and Instagram Reels. Confirm the platform, creator availability and deliverables in your campaign setup; a video made for one platform is not automatically licensed for every other use. Do I own the content and usage rights? Review the creator agreement for ownership, permitted platforms, paid-ad usage and the length of the license. Confirm the rights you need before approving the brief. Do not assume every campaign includes unrestricted reuse.

## Start with your app.

[Connect your app](https://superapp.dev/selfdrive#connect)