Bubble Pricing (Nov 2026): Plans, Workload and Real Cost

Bubble Pricing: The Short Answer

Bubble has a free plan and three self-serve paid plans, Starter, Growth and Team, sold per project and per platform: web only, mobile only, or web plus mobile. Web plans cost $32, $119 and $349 a month billed annually, or $39, $134 and $399 billed monthly, after Bubble raised the Starter price on October 20, 2026. On top of the plan, every app runs on workload units: each database search, workflow and API call uses some, and when you use more than your plan includes, Bubble either charges overage or takes your app offline. Below you will find every plan, what workload units really cost, the bills real users report, and how Bubble's pricing compares to Superapp, Lovable and Base44.

Quick answer: how much does Bubble cost? As of November 2026, Bubble is free to build on, and a web app costs $32 a month on Starter, $119 on Growth or $349 on Team, billed annually ($39, $134 and $399 monthly). Mobile-only plans cost $42, $169 and $449 a month billed annually, and web plus mobile $59, $209 and $549. Each plan includes 175,000 to 500,000 workload units a month; extra usage costs $0.30 per 1,000 units, or your app goes offline if overages are off. Plans are per project, and AI credits now come with every plan. For a native iPhone app on one flat plan, a native-Swift builder like Superapp is the simpler bill.

Prices below were checked on November 4, 2026 against the Bubble pricing page, the Bubble manual and the pricing FAQ. User stories come from the Bubble forum and Trustpilot.

How much does each Bubble plan cost?

Bubble prices each project separately, and each project picks a platform: web, mobile, or both.

Sources: Bubble manual: pricing plans, Bubble pricing. Prices are per month; yearly prices are billed annually.

Many guides still list Starter at $29 a month. That was the annual price until October 20, 2026, when Bubble raised web-only Starter to $32 a month billed annually and $39 billed monthly, alongside the launch of its Agent 2 AI builder (Bubble blog).

What does each Bubble plan include?

Sources: Bubble pricing, Bubble manual. Extra file storage costs $3 per 100 GB a month on any plan.

How do Bubble workload units work?

Workload units (WU) measure the server work Bubble does to run your app. Database operations, workflows and web interactions all use them, and frequent API requests can use a lot in one go. Work that happens in the user's browser does not (Bubble: workload explained). Web and mobile apps in the same project share one allowance, and the count resets each month.

When an app goes past its allowance, one of two things happens (pricing FAQ):

• With overages on, the app keeps running and Bubble charges $0.30 per 1,000 extra workload units.
• With overages off, the app is taken offline. It comes back if you turn overages on, buy a workload tier, or wait for the next billing period.

Bubble emails you at 75% and 100% of your allowance, and you can set custom alerts. You can also buy workload tiers, prepaid blocks of extra WU at a lower rate than overage, on Starter, Growth and Team.

That choice is the single most important billing decision on Bubble: overages on means an open-ended bill; overages off means your app can go down.

What does a workload unit cost?

At the overage rate, $0.30 per 1,000 WU works out to $300 per million. Applied to the amounts users report (our arithmetic):

Sources: Bubble pricing FAQ, $650 Workload Overages, 7 million workload units. The users' reported bills may reflect workload tiers or the rates of the time.

Workload tiers lower the rate. Bubble's own example pairs Starter with WU Tier 3 at $299 a month (Bubble). Forum users have cited Tier 2 at $99 a month for 750,000 extra units and an Enterprise tier at $1,499 a month for 20 million units; those figures come from users, not Bubble's pricing page.

What does Bubble really charge for beyond the plan price?

The sections below cover each, with what Bubble's documentation says and what users report.

What are real users paying on Bubble?

Bubble is rated 3.1 out of 5 from 170 reviews on Trustpilot, with 60% one-star, as of November 2026, and its own forum hosts long debates about pricing. The stories below are self-reported and selected for cost, so they over-represent problems.

Sources: Bubble forum: 7 million WU, $650 overages, Is Bubble pricing unsustainable?, Trustpilot, page 2.

The forum also hosts strong defenders. J805 argued that workload pricing "just makes you build more efficiently," and rpetribu wrote that "charging based on how much the server is being used seems fair," while asking for better documentation. jonah.deleseleuc said pricing was not getting in the way of MVP work for his clients at all.

Why do Bubble bills spike?

Bubble's forum regulars offer the most practical advice. mitchbaylis, after his own overnight bill, recommended avoiding data triggers for bulk changes, and noted that a trigger on a type with many fields can evaluate many times per change. ksplinter007 described a counter field on a developer account that increments on each backend workflow, a cheap tripwire for runaway loops.

Do you pay when a workflow goes wrong?

Usually yes. Workload used is billed whether it was intended or not. Bubble has offered courtesy credits for mistakes, but users report it as a one-time gesture: after his overnight loop, mitchbaylis said support sent a reply refusing a credit because the courtesy is a one-time offer per account owner (forum thread).

The community is split on whether that is fair. code-escapee called it "indefensible to roll out the whole WU model without basic controls," and georgecollier asked Bubble to let users say: "Notify me if use more than X WU and stop billing at Y WU." jared.gibb took the other side, arguing that the overage switch already lets you stop billing and that users should expect to pay for what they run.

The practical lesson is to decide your overage setting before you launch, not after the first bill. If you leave overages on, set custom alerts well below your allowance. If you turn them off, accept that a spike can take your app offline until you act.

How a $32 month turns into $300: three illustrations

These are illustrations built from Bubble's published prices and overage rate, not records of a specific account.

The side project. A founder runs a small directory on web Starter. Traffic is light, searches are simple, and usage stays under 175,000 WU. Total: $32 a month billed annually.

The growing app. The same app gets featured and traffic triples. Dashboards that search the database on every visit push usage to 500,000 WU. With overages on, the extra 325,000 WU cost about $97.50. Total: about $130, and the founder starts pricing a workload tier or a move to Growth.

The bad deploy. A new backend workflow loops overnight and uses 1 million WU before anyone notices. At the overage rate, that is $300 on top of the plan. Total: about $330 for the month, for usage nobody wanted.

The difference is not the plan. It is how your workflows touch the database, and whether a loop has a stop.

How much does Bubble cost for mobile apps?

Superapp's $25 Pro plan builds a native Swift iPhone app and includes automated App Store publishing; Bubble charges for mobile as its own plan, on top of or bundled with web. Bubble's mobile-only plans cost $42, $169 and $449 a month billed annually, and web plus mobile bundles cost $59, $209 and $549 (Bubble manual).

Mobile plans also limit how often you can ship:

Failed builds and builds required by Bubble's own native updates do not count. If you remove a mobile plan, live mobile versions pause, and after 14 days you need a new build to restore them. Publishing also requires your own Apple Developer Program membership, $99 a year, and a Google Play Console account, $25 once (Bubble publishing FAQ, Apple).

Bubble's strength here is reach: one project can serve web, iOS and Android. If you only need an iPhone app, a bundle priced for three platforms may be more than you need. For more, see Can Bubble build an iOS app?.

How do Bubble AI credits work?

Since October 6, 2026, every Bubble plan includes AI credits for its AI Agent, page generation and image generation: 500 a month on Free, 1,000 on Starter, 2,000 on Growth and 4,000 on Team, with unlimited credits on Enterprise. Generating a new app currently uses no credits. Included credits reset on the 1st of each month and do not roll over (Bubble AI pricing).

Paid plans can buy more:

Credits belong to each app and are shared by everyone working on it. Apps that existed on October 6 got double credits through October 31, 2026 (Bubble blog).

AI quality affects cost. WorkHeroes, a four-star reviewer, said in October 2026 that the AI builder "should cost less since it makes a lot more error," and David GB said the AI claimed to finish tasks that were never set up: "It does not complete any tasks even though it claims is does."

What changed in Bubble's October 2026 pricing?

Bubble launched Agent 2, an MCP server and AI credits on October 6, 2026, and raised web-only Starter from $29 to $32 a month billed annually, and to $39 billed monthly, effective October 20 (Bubble blog). Growth and Team prices did not change.

The forum debate was heated. gabriel15 wrote that "it's practically forbidden to question Bubble's pricing and plan policies." jmfcristo, an agency owner, said "Here, paying annually is quite difficult to afford," and described the increase as "$7 per month per project, even if you don't use AI in production"; Bubble's pricing pages list AI credits as included in each plan rather than as a separate fee. On the other side, senecadatabase said: "It blows my mind when people complain about $3 a month more." (forum thread).

For agencies running many client apps, small per-project increases add up: twenty Starter apps cost $60 more a month on annual billing after the change (our arithmetic).

How has Bubble's pricing changed?

Sources: Bubble 2023 pricing update, Bubble manual, Bubble blog: Agent 2.

Under the old capacity plans, apps that exceeded their limit were throttled, not billed; under workload plans, they are billed or taken offline (pricing FAQ). That shift is the root of most pricing debate on the forum since 2023.

Can you get a refund from Bubble?

Bubble's pricing pages and manual do not set out a refund policy, and users report refusals in practice. Ben Conner said he was charged for months after accidental sign-ups and that a refund was denied under policy; Harley Cummins found "a $50 charge against my credit card despite cancelling" a year later; and Parvez V used a 14-day trial for a day, forgot to cancel and said "they ended up charging me," with the refund declined.

Billing complaints in recent reviews:

Sources: Trustpilot, page 2.

Two structural reasons explain many of these. First, plans are per project, so a forgotten test project on Starter keeps billing on its own. Second, Bubble's 14-day Starter trial for new apps places a $1 hold on your card and converts to a paid plan unless cancelled (Bubble manual). Check each project's plan in your account, and cancel trials you do not plan to keep before day 14.

What support do you get for the price?

Recent Trustpilot reviews are split sharply on support. Adam G wrote in October 2026, "The customer support is exceptional," Emmanuel Koffi praised "Their customer support and timeliness in fixing bugs," and Willie Makumbe said the team kept him updated. On the other side, Anthony C reported a ticket with no meaningful update in about two weeks despite paying thousands a year, Kirsten Lunoe said support had not responded for weeks, and Narendar wrote that "it can take months to get a resolution." Enterprise includes a dedicated support team.

Is the Bubble annual plan worth it?

Our arithmetic from Bubble's published prices. Annual billing saves 11% to 18%. Because Bubble's pages do not describe refunds, and workload costs can outgrow a plan quickly, monthly billing is the safer start until your app's usage settles.

How much does it cost to run several apps on Bubble?

Every project needs its own plan, which surprises builders who expect an account-level subscription. Lisbet discovered it the hard way: "the price was $49 for ONE project only."

Our arithmetic. Agencies can use the Agency plan to build client apps in development with full web and mobile access, but live deployment requires moving each project onto a client plan, and Agency plans cannot use workload tiers or overages (Bubble manual).

Starter, Growth or Team: which plan saves money?

Workload alone rarely justifies upgrading: Growth adds only 75,000 WU over Starter for $87 more a month, which is about $22.50 of usage at the overage rate (our arithmetic). Upgrade for seats, logs, branches and mobile builds; buy workload tiers for workload.

Which Bubble plan should you pick?

When is Bubble worth the price, and when should you skip it?

Is Bubble's workload pricing fair?

The case for: you pay for the server work your app does, so small apps are cheap and efficient apps stay cheap. Bubble sends alerts, lets you turn overages off, sells discounted workload tiers, and publishes the overage rate. Defenders on the forum argue it rewards good engineering, and many apps never leave Starter.

The case against: workload units are hard to predict before you build, a single bad workflow can cost hundreds or thousands of dollars overnight, and the only hard stop is taking your app offline. Plans are per project and mobile is priced separately, so the sticker price understates the bill for builders with several apps or platforms. Critics on the forum say Bubble is expensive next to running your own backend, and you cannot export your app's code to leave.

A fair reading: Bubble's pricing works for teams that design workflows carefully and watch usage. It is risky for beginners whose first mistake can be a four-figure bill.

What should you watch in Bubble's usage dashboard?

What does Bubble get right on price?

Bubble's free plan has no time limit and includes 50,000 workload units, the full editor and on-device mobile testing, so you can build a complete app before paying. One project can cover web, iOS and Android. Workload tiers and the overage switch give real control once you understand them, and long-time users report that well-built apps run cheaply. John Main, a four-star reviewer, called Bubble "stable, economical, and intuitive," and Ihsan Zainal wrote in October 2026: "I've built a small business with it."

Bubble vs Lovable vs Base44: which costs less?

Sources: Bubble, Lovable, Base44. For full breakdowns, see our Lovable pricing and Base44 pricing guides.

How does Bubble pricing compare to other app builders?

Sources: Superapp pricing, Superapp FAQ, Bubble, Lovable.

As a disclosure, Superapp is our product, so weigh this accordingly. If you are pricing Bubble to put an iPhone app in the App Store, Superapp generates native Swift and a full Xcode project you own, adds subscriptions through RevenueCat and includes automated App Store publishing on a flat $25 plan with no workload meter. For complex web apps, or one project that must cover web, iOS and Android, Bubble is the more complete platform, and Superapp does not build Android. For other options, see our Bubble review and best Bubble alternatives.

Bubble budget worksheet: set these before launch

Decide in five questions

1. Is this mainly a web app with complex logic? If yes, Bubble is a strong fit.
2. Can your budget absorb a usage spike? If not, keep overages off and accept possible downtime, or choose a flat-priced builder.
3. Will you run several apps? If yes, multiply every plan by the number of projects.
4. Is the main goal an iPhone app in the App Store? If yes, compare a native-Swift builder with publishing included, such as Superapp.
5. Do you need web, iOS and Android from one project? If yes, price Bubble's web plus mobile bundle.

How to keep your Bubble bill down

1. Stay on Free until you launch; it has no time limit.
2. Choose overages on or off deliberately, and set custom alerts.
3. Put a counter and a hard stop on every recursive workflow.
4. Avoid database triggers for bulk updates; use scheduled or API workflows.
5. Move heavy processing to the browser or an external service where it fits.
6. Buy a workload tier once usage is steady, rather than paying overage every month.
7. Downgrade unused projects to Free, since each one bills separately.
8. Cancel Starter trials you do not plan to keep before day 14.

Frequently Asked Questions

How much does Bubble cost per month?
For a web app, Bubble costs $32 a month on Starter, $119 on Growth and $349 on Team billed annually, or $39, $134 and $399 monthly. Mobile and web-plus-mobile plans cost more. Building on the Free plan costs nothing.

Is Bubble free?
Yes. The Free plan has no time limit and includes 50,000 workload units and 500 AI credits a month, the full editor and on-device mobile testing. You need a paid plan for a custom domain and to publish mobile apps to the stores.

How much is the Bubble Starter plan?
Web-only Starter costs $32 a month billed annually or $39 monthly since October 20, 2026. Mobile-only Starter costs $42 or $49, and web plus mobile $59 or $69. Starter includes 175,000 workload units a month.

Why did Bubble's Starter plan go up?
On October 20, 2026, Bubble raised web-only Starter from $29 to $32 a month on annual billing and to $39 monthly, alongside launching Agent 2 and adding AI credits to every plan. Growth and Team prices did not change.

What are Bubble workload units?
Workload units measure the server work Bubble does to run your app, such as database operations, workflows and API calls. Each plan includes a monthly allowance, from 50,000 on Free to 500,000 on Team.

How much do Bubble workload overages cost?
Without a workload tier, overage costs $0.30 per 1,000 workload units, or $300 per million. Workload tiers offer a lower rate if your usage is steady.

What happens when my Bubble app runs out of workload units?
If overages are on, the app keeps running and you pay overage. If overages are off, Bubble takes the app offline until you enable overages, buy a workload tier or the next billing period starts.

Can a Bubble workflow cause a huge bill?
Yes. Users have reported a looping workflow using about 7 million workload units overnight, with a $1,000 charge, and a data trigger using 2.2 million units, about $676. Add counters and limits to recursive workflows.

Does Bubble refund overage charges from mistakes?
Users report that Bubble has offered courtesy credits but treats them as a one-time gesture per account owner. Bubble's pricing pages do not describe a refund policy, so plan your overage setting before launch.

How much does a Bubble mobile app cost?
Mobile-only plans cost $42, $169 and $449 a month billed annually, and web-plus-mobile bundles $59, $209 and $549. You also need Apple's $99 yearly developer account and Google Play's $25 one-time fee.

How many mobile builds does Bubble allow?
Starter allows 10 builds a month for the first three months and 5 after; Growth 15 then 10; Team 25 then 20. Live app versions are capped at 3, 5 and 8. Failed builds do not count.

Is Bubble priced per app or per account?
Per app. Each project has its own plan, so three live apps on Starter cost three Starter subscriptions.

How do Bubble AI credits work?
Every plan includes AI credits for the AI Agent, page generation and image generation: 500 on Free, 1,000 on Starter, 2,000 on Growth and 4,000 on Team. They reset monthly. App generation currently uses no credits.

How much do extra Bubble AI credits cost?
Paid plans can buy 1,000 credits for $10, 2,000 for $20 or 5,000 for $50. Purchased credits last six months.

What is the difference between Bubble Starter and Growth?
Growth costs $119 a month yearly against $32 and adds 2 editor seats, 14-day server logs, premium version control, 75,000 more workload units and more mobile builds. Upgrade for collaboration and logs rather than workload.

When do I need Bubble Team?
When you need 5 editors, 25 custom branches, 20-day logs, 500,000 workload units or 20 mobile builds a month. Team costs $349 a month billed yearly for web.

Is Bubble annual billing worth it?
Annual billing saves 11% to 18%, for example $384 instead of $468 a year on web Starter. Since workload needs can change quickly, start monthly until your usage settles.

Does Bubble have a free trial?
New apps can start a 14-day free trial of Starter within 10 days of creation. Bubble places a $1 hold on your card, and the trial converts to a paid plan unless you cancel.

Why was I charged by Bubble after cancelling?
Plans are per project, so another project may still be on a paid plan, and Starter trials convert to paid automatically. Check every project's plan in your account and cancel each one you no longer use.

Can I get a refund from Bubble?
Bubble's pricing pages and manual do not describe a refund policy, and several reviewers report refunds being declined. Contact support quickly with the project and charge details if you believe a charge is wrong.

Does Bubble charge for file storage?
Extra file storage costs $3 per 100 GB a month. Bandwidth is included up to 1 GB on Free, 100 GB on Starter, 500 GB on Growth and 1 TB on Team.

How much does the Bubble Enterprise plan cost?
Enterprise pricing is custom and quoted by sales. It adds SSO, a SOC 2 report, payment by invoice, a choice of hosting location, unlimited AI credits and a dedicated support team.

What is the Bubble Agency plan?
The Agency plan gives agencies full web and mobile access to build client apps in development. To go live, each project must move to a client plan, and Agency plans cannot use workload tiers or overages.

Why is Bubble so expensive?
Bubble's entry price is moderate, but plans are per project, mobile is priced separately, and workload usage above the allowance costs $0.30 per 1,000 units. Apps with heavy backend work or several projects pay much more than the sticker price.

Is Bubble cheaper than Lovable?
Lovable Pro starts at $25 a month with no per-project plans or workload meter, while Bubble web Starter is $32 to $39 per project plus usage. Bubble can still be cheaper for one efficient app that stays within its allowance.

Can I export my code from Bubble?
No. Bubble apps run on Bubble's platform and you cannot export the source code. That is a key cost consideration if you might move later.

How do I reduce Bubble workload usage?
Avoid server-side searches on every page load, add limits to recursive workflows, use scheduled workflows instead of triggers for bulk changes, and move heavy processing to the browser or an external service.

Is Bubble worth it in 2026?
For complex web apps built by teams that design workflows carefully, many users say yes. For beginners, simple iPhone apps or builders running many small projects, workload and per-project pricing make it expensive.

Does Bubble work for an iPhone app?
Yes. Bubble builds iOS and Android apps from the same project, on mobile or web-plus-mobile plans, and you submit with your own Apple Developer account. Mobile plans limit builds and live versions per month.

What did Bubble change in 2023?
In 2023 Bubble moved from capacity-based plans to workload-based plans, effective May 1, 2023, with legacy plans allowed until October 1, 2024. Apps that once slowed down at their limit now pay overage or go offline.

References

• Bubble pricing
• Bubble manual: pricing plans, plans per platform, mobile limits, bandwidth, trial, agency
• Bubble manual: pricing and workload FAQ, overage rate, offline behavior
• Bubble: workload explained
• Bubble AI pricing and Agent 2 announcement, October 2026
• Bubble 2023 pricing update
• Bubble manual: publishing FAQ
• Bubble forum: 7 million workload units, $650 workload overages, Is Bubble pricing unsustainable?, new Starter pricing
• Bubble reviews on Trustpilot, 3.1/5 from 170 reviews as of November 4, 2026, and page 2
• Apple Developer Program enrollment
• Lovable plans and Base44 pricing
• Superapp pricing and Superapp FAQ
• Related: Bubble review, Can Bubble build an iOS app?, best Bubble alternatives, Lovable pricing, Base44 pricing