What is an ASO audit?
An ASO audit reviews how your App Store listing helps people discover your app and decide to download it. App store optimization combines keyword research, clear metadata, useful screenshots, and a listing that matches the product experience.
Start with your App Store URL, then continue in Selfdrive to research opportunities and prepare improvements. Connect App Store Connect when you need to work with private metadata and localized listings.
Six areas to review with an App Store listing grader
Title. Make the app’s purpose easy to understand. Review whether the name connects your brand with a relevant use case, rather than filling it with unrelated search terms.
Subtitle. Explain a distinct benefit that gives someone a reason to download. Use this space to add meaning instead of repeating the title.
Keywords. Research the words your audience uses to find apps like yours. Review relevance, repetition, and search intent before changing the private App Store keyword field.
Screenshots. Check whether the first images explain the core benefit at phone size. Show real app experiences, make captions readable, and keep the message consistent with the listing.
Ratings. Consider the rating count alongside the average, then read reviews for recurring product problems. An aggregate rating alone does not explain why users are satisfied or frustrated.
Localization. Review each target market’s title, subtitle, keywords, and screenshot captions. Being available in a country does not mean your listing is written for that audience.
Free ASO tools: start with your listing
Free ASO tools can help you begin a listing review. The useful next step is understanding which findings are backed by public information and which need keyword research, private metadata, or conversion data. A single score cannot replace that evidence.
This page takes your App Store link into Selfdrive’s existing workflow. Creating an account is free; importing your app and running agent work use Selfdrive credits. There is no separate listing score generated on this page.
App store optimization tools that help you act
An ASO tool is most useful when findings lead to specific changes. Use Selfdrive to research keywords and prepare supported metadata improvements in the same workspace where you manage your app’s growth. Review proposed changes before publishing.
Screenshot creative and product issues behind ratings need their own work. Keep those actions alongside your metadata changes so your ASO audit becomes a practical update plan.