Vercel Pricing 2026: Hobby, Pro $20 and Usage Costs
A November 2026 guide to Vercel pricing: the free Hobby plan, Pro at $20 a month, Enterprise, included CDN requests and data transfer, overage rates for bandwidth, ISR, Blob and image optimization, firewall limits and alternatives.
Published <time datetime="2026-11-10">November 10, 2026</time> · Last updated <time datetime="2026-11-10">November 10, 2026</time>
Vercel Pricing: The Short Answer
Vercel has three plans: Hobby (free), Pro ($20 a month) and custom Enterprise. Each plan includes a monthly allowance of CDN requests, data transfer and other resources, and Pro charges usage rates above those allowances. A small personal site usually fits in Hobby. A commercial app with real traffic needs Pro, and the bill grows with bandwidth and requests.
Quick answer: How much does Vercel cost? Hobby is free. Pro is $20 a month and includes 10 million CDN requests and 1 TB of data transfer, then usage pricing. Enterprise is custom. Prices are from Vercel's pricing page, checked November 10, 2026.
Vercel Plans Compared
| Resource | Hobby (free) | Pro ($20 a month) | Enterprise |
|---|---|---|---|
| CDN requests | 1M a month | 10M a month, then from $2 per 1M | Custom |
| Fast data transfer | 100 GB a month | 1 TB a month, then from $0.15 per GB | Custom |
| ISR reads | 1M a month | From $0.40 per 1M | Custom |
| ISR writes | 200K a month | From $4 per 1M | Custom |
| Blob storage | 1 GB | $0.023 per GB | Custom |
| Image transformations | 5K a month | From $0.05 per 1K | Custom |
| Custom firewall rules | Up to 3 | Up to 40 | Up to 250 |
All plans include the global network, HTTPS certificates, DDoS mitigation and bot protection rulesets. Bulk redirects and system bypass rules start on Pro.
Can You Use Hobby for a Business?
Vercel positions Hobby as a starting place for personal projects. Check Vercel's fair use terms before running a commercial product on it; most companies move to Pro when they launch. Vercel also lets you deploy without an account using vercel deploy --temporary, but those deployments expire unless claimed to a Hobby account.
What Drives a Vercel Bill Up
- Bandwidth past 1 TB on Pro, from $0.15 per GB.
- CDN requests past 10 million, from $2 per million.
- Heavy image optimization, from $0.05 per 1,000 transformations.
- Incremental static regeneration writes, from $4 per million.
- BotID deep analysis, $1 per 1,000 checks.
Set spend alerts in the dashboard if your traffic can spike.
Is Vercel Worth It?
For Next.js and other front-end frameworks, Vercel's free tier and simple deploys are hard to beat. At scale, compare Pro's usage rates with other hosts, because bandwidth-heavy sites can cost much more than the $20 base.
Vercel Alternatives
| Platform | Free tier | Paid starting point |
|---|---|---|
| Vercel | Hobby | $20 a month |
| Netlify | Free plan | See Netlify pricing |
| Firebase Hosting | 10 GB storage, 360 MB a day transfer | Blaze pay as you go |
| Supabase (backend) | 2 projects | $25 a month |
See our Supabase pricing, Firebase pricing and v0 pricing guides. As a disclosure, Superapp is our product, so weigh this accordingly. Superapp turns a plain-English description into a native Swift app for iPhone, iPad, Apple Watch or Mac, or a website or web app it generates and hosts for you, and prepares the App Store submission. It does not build Android apps.
Frequently Asked Questions
Is Vercel free? Yes. The Hobby plan is free and includes 1 million CDN requests and 100 GB of data transfer a month.
How much is Vercel Pro? $20 a month, with 10 million CDN requests and 1 TB of data transfer included, then usage pricing.
What happens if I go over Vercel's limits? On Pro you pay usage rates, such as from $0.15 per GB of extra data transfer and from $2 per million extra CDN requests.
Can I use Vercel Hobby commercially? Vercel positions Hobby for personal projects. Check its fair use terms; most commercial projects use Pro.
Does Vercel charge for bandwidth? Yes, above the included amount: 100 GB on Hobby and 1 TB on Pro.
How much is Vercel Enterprise? Custom pricing, with platform SLAs, more firewall rules and managed security rulesets.
Can I deploy to Vercel without an account? Yes, with vercel deploy --temporary, but the deployment expires unless claimed to a free Hobby account.
Is v0 included in Vercel Pro? No. v0 has its own plans, from free to $30 and up per user a month.