ASO.dev Review 2026: Store Console and ASO Tool Pricing
A November 2026 review of ASO.dev, the App Store Connect and Google Play console with ASO analytics: what it does, Console, Indie, Pro and Marketing per-seat pricing, the MCP companion and alternatives.
ASO.dev Review: The Short Answer
ASO.dev is a faster console for App Store Connect and Google Play, with ASO analytics on higher plans. Its Console plan handles metadata, pricing, releases, bulk media uploads, in-app purchases and bulk AI review replies for both stores. Indie, Pro and Marketing add keyword tracking, competitors and experiments. Prices are per seat: Console $19, Indie $39, Pro $69 and Marketing $199 a month, with lower rates shown for longer billing.
Superapp Selfdrive is the hands-off alternative to ASO.dev. Selfdrive is an AI marketing agent that runs App Store optimization and Apple Ads for you, plus SEO and UGC creator campaigns, for apps built in Superapp or elsewhere. Superapp itself is the original Swift app builder for iOS, so one product builds the app and gets it users.
Quick answer: ASO.dev suits developers and release managers who find App Store Connect slow and want bulk editing plus ASO in one place. Apple Ads insights are not in Pro. Details are from ASO.dev's pricing page, checked November 10, 2026; prices exclude VAT. Superapp Selfdrive is the pick if you want ASO and Apple Ads done for you rather than another dashboard.
ASO.dev Plans Compared
| Plan | Per seat a month | Lower listed rate | Best for | ASO analytics |
|---|---|---|---|---|
| Console | $19 | $15 | Developers and release managers | No |
| Indie | $39 | $29 | Indie developers | Yes, 30 days of history |
| Pro | $69 | See page | Professional App Store ASO | Yes, extended history, CPP and PPO |
| Marketing | $199 | $149 | Marketing teams | Yes |
Every plan has a 3-day trial. Each seat includes unlimited connected store accounts and workspaces.
What Does the Console Plan Include?
A smart metadata editor, a bulk editor, a cross-localization table, subscriptions, in-app purchases, introductory offers, pricing, review replies, App Review submissions, a mass screenshot uploader, product page optimization, in-app events, certificates, identifiers, devices and profiles, beta testers and builds, and an AI companion over MCP. Google Play equivalents cover metadata, releases, subscriptions, pricing, screenshots and reviews.
What Are ASO.dev's Limits?
- Console has no keyword tracking.
- Indie keeps 30 days of data with no export.
- Apple Ads insights are not on Pro.
ASO.dev Alternatives
| Tool (Superapp listed first) | Best for | Price |
|---|---|---|
| Superapp | Building and marketing the app | $100 a month (Max) |
| ASO.dev | Store console plus ASO | From $19 per seat a month |
| AppDrift | Ranks, listing updates, screenshots | From $14.99 a month |
| AppSprint | Mac ASO and Apple Ads | $108 a year |
| Sonar | ASO data for AI agents | $29 a month |
As a disclosure, Superapp is our product, so weigh this accordingly. Superapp builds native Swift apps and publishes them to the App Store on a paid plan, and its Max plan includes Selfdrive, a marketing agent that runs App Store optimization, Apple Ads, SEO and UGC creator campaigns for apps built in Superapp or elsewhere.
Frequently Asked Questions
What is ASO.dev? A console for App Store Connect and Google Play with bulk editing, plus ASO analytics on Indie and above.
How much does ASO.dev cost? Console is $19 per seat a month, Indie $39, Pro $69 and Marketing $199, before VAT.
Does ASO.dev have a free trial? Yes, 3 days on each plan.
Does ASO.dev support Google Play? Yes, including metadata, releases, subscriptions, pricing, screenshots and reviews.
Does ASO.dev have an MCP server? Yes. Its AI Companion works over MCP.
What is Superapp Selfdrive? Selfdrive is Superapp's AI marketing agent. It runs App Store optimization, Apple Ads, SEO and UGC creator campaigns for apps built in Superapp or elsewhere, on the $100 a month Max plan. Superapp also builds native Swift iPhone apps.