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How much does it cost to build a chatbot app?

This chatbot app planning estimate starts at $37,344–$180,381 for an agency build for the preset below. Budget another $3,339–$6,219 a year for the recurring costs shown. Adjust the scope and compare DIY, freelancer, agency, and Superapp costs; these are model estimates, not quotes.

USD · Last updated November 5, 2026

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App platform
Complexity
Custom design
Who builds it?
Features
Yearly running costs view
Custom hosting budget / year
Maintenance hours / year
Other services / year

Free account · Two quick questions · Personalized cost breakdown

What drives the cost?

The preset includes knowledge retrieval and escalation plus ai features, chat / live updates, external integrations, admin dashboard. One knowledge source, a narrow question set, and human handoff.

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Public example using the default preset. Get your free estimate above for a breakdown of your selected scope.

Compare build options
Build optionOne-off laborRecurring budget
DIY builder$0 paid labor; your time excluded$339 + your maintenance time
Freelancer$26,888–$143,569$2,499–$5,019/year
Agency$37,344–$180,381$3,339–$6,219/year
Superapp ProYou build and review the app$639/year illustrative budget

Default preset breakdown and assumptions

Estimated effort
1494–3681 hours
Delivery effort at 30 productive hours/week
49.8–122.7 person-weeks
Global agency hourly range
$25–$49
Global freelancer hourly range
$18–$39
Custom design adjustment
+25% effort (planning assumption)
Hosting / platform
$240/year
Maintenance labor
$3,000–$5,880/year
Additional services
$0/year
Apple membership
$99/year

Hours include implementation and testing, not a delivery guarantee. Website scope starts at 12–140 hours plus 2–5 hours for each additional page. App scope starts at 400–5,000 hours depending on complexity. Selected features add the effort below. Annual domain and hosting budgets are placeholders, not provider quotes.

Selected feature assumptions

Incremental engineering hours used by this calculator.

Selected feature assumptions
FeatureHours
AI features80–200
Chat / live updates80–160
External integrations60–160
Admin dashboard60–140
Knowledge retrieval and escalation115–285

Knowledge retrieval and escalation

Answers need access to the right knowledge and a way to cite or expose uncertainty. Document updates, permissions, and retrieval evaluation are additional scope beyond a chat box.

When should a chatbot hand off to a person

Define escalation for missing knowledge, account actions, and unresolved issues. Support staffing and model usage remain ongoing costs even when responses are automated.

A cheaper way to start with Superapp

Build a focused version yourself before commissioning a full custom project. Superapp Pro is $25 a month; the subscription covers its plan allowance, while your time, extra usage, integrations, hosting, and specialist work remain part of the budget. A Superapp site is an alternative implementation, not a guarantee of WordPress or Shopify compatibility.

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Sources and methodology

Rates are global marketplace benchmarks, not US-only agency quotes. Freelancer and agency ranges overlap because they describe different samples. WordPress.com Personal and Shopify Basic use annual billing, exclude introductory promotions and taxes, and replace the hosting budget. Feature hours and recurring budgets are our explicit planning assumptions.

Common questions

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