Price your website
Monthly USD per location; modeled for one location. Payment processing and optional services are separate.
Square plan prices
Prices checked 2026-11-05. Domain allowances and optional extras are editable budgets, not provider quotes. Annual billing means paying the year up front.
| Plan | Monthly equivalent | Annual subscription |
|---|---|---|
| Free | $0 | $0 |
| Plus | $49 | $588 |
| Premium | $149 | $1,788 |
Free account · Two quick questions · Personalized cost breakdown
What drives the cost?
This preset models 7 pages with payments, integrations. Designer effort and optional extras are planning assumptions, not a typical-cost survey. Monthly USD per location; modeled for one location. Payment processing and optional services are separate.
Same site built with Superapp
Public example using the default preset. Get your free estimate above for a breakdown of your selected scope.
| Build option | One-off labor | Recurring budget |
|---|---|---|
| DIY builder | $0 paid labor; your time excluded | $698 + your maintenance time |
| Freelancer | $2,580–$21,500 | $698–$698/year |
| Agency | $4,300–$21,070 | $698–$698/year |
| Superapp Pro | You build and review the app | $530/year illustrative budget |
Default preset breakdown and assumptions
- Estimated effort
- 172–430 hours
- Delivery effort at 30 productive hours/week
- 5.7–14.3 person-weeks
- Global agency hourly range
- $25–$49
- Global freelancer hourly range
- $15–$50
- Custom design adjustment
- Template / standard design
- Domain budget
- $20/year
- Hosting / platform
- $588/year
- Maintenance labor
- $0–$0/year
- Additional services
- $90/year
- Apple membership
- $0/year
Hours include implementation and testing, not a delivery guarantee. Website scope starts at 12–140 hours plus 2–5 hours for each additional page. App scope starts at 400–5,000 hours depending on complexity. Selected features add the effort below. Annual domain and hosting budgets are placeholders, not provider quotes.
Selected feature assumptions
Incremental engineering hours used by this calculator.
| Feature | Hours |
|---|---|
| Payments / subscriptions | 40–100 |
| External integrations | 60–160 |
Catalog and location setup
A Square store needs catalog cleanup, fulfillment settings, and coordination with in-person inventory. This preset models one location; additional locations and payment processing can change the commercial budget.
Online orders and payment costs
Pickup, delivery, and refunds need consistent operating procedures. The subscription is only one cost: processing, disputed payments, and delivery services should be modeled from expected order volume.
A cheaper way to start with Superapp
Build a focused version yourself before commissioning a full custom project. Superapp Pro is $25 a month; the subscription covers its plan allowance, while your time, extra usage, integrations, hosting, and specialist work remain part of the budget. A Superapp site is an alternative implementation, not a guarantee of WordPress or Shopify compatibility.
Compare Superapp plansSources and methodology
Rates are global marketplace benchmarks, not US-only agency quotes. Freelancer and agency ranges overlap because they describe different samples. WordPress.com Personal and Shopify Basic use annual billing, exclude introductory promotions and taxes, and replace the hosting budget. Feature hours and recurring budgets are our explicit planning assumptions.